Top Trends Shaping the Hotel Industry in 2025:

A Guide for General Managers

 

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As the hospitality industry evolves, hotel general managers must stay ahead of emerging trends to remain competitive—because falling behind isn’t an option.

In 2025, the focus is on technological advancements, sustainability, personalization, and the changing needs of today’s guests.

This guide outlines the key trends and provides actionable insights to help general managers implement these changes. 

  • How AI and automation are transforming guest experiences. 
  • Smart tips to wow your guests, save time and grow revenue. 
  • Tips to personalize stays using guest data and boost loyalty.
  • The channel that is driving more bookings
  • Success stories from hotels already ahead of the curve.

Trusted by tens of millions globally in hotels, resorts and rentals.

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